January 13, 1998

FOR IMMEDIATE RELEASE  

Contact:  
William H. Warshauer  
504/582-6910  
fax: 504/582-6909
 

PAT O'BRIEN'S EXPANSION CONTINUES  
Construction Underway at Universal CityWalk in Orlando, Florida

NEW ORLEANS -- Pat O'Brien's Bar, a New Orleans icon and home of the world famous Hurricane, has announced the start of construction for its first U. S. location outside New Orleans at Universal CityWalk in Orlando, Florida. This Orlando venture with Universal is part of Pat O'Brien's national franchise expansion program for its world famous entertainment concept.  The 17,500 square-foot replica of New Orleans' Pat O'Brien's will open this year and will include the Piano Bar, the Main Bar, and the outdoor Patio with Pat O's famous Flaming Fountain.  Universal CityWalk is a 30-acre entertainment complex offering a legendary gathering of entertainment trend-setters presented through live music, themed restaurants, one-of-a-kind specialty shops, state-of-the-art movie theaters and electrifying dance clubs.  

Pat O'Brien's has prepared for many years to expand its operations.  With the opening of Cancún in 1991 and the Universal CityWalk project presently under construction, Pat O'Brien's has clearly established acceptance of its concept outside New Orleans.  

Pat O'Brien's is currently negotiating with various potential franchisees for locations in the United States and internationally.  Markets identified for potential franchises include Atlanta, Branson, Dallas, Houston, Las Vegas, Los Angeles, Memphis, Miami, Myrtle Beach, Nashville, San Antonio, San Francisco, and San Diego.  

Bill Warshauer, who heads Pat O'Brien's International, Inc. says, "Pat O'Brien's is optimistic that future franchise announcements will be forthcoming during 1998."  Owner and President George D. "Sonny" Oechsner, III stated that they have conducted extensive research of most major U. S. cities to identify markets that meet the stringent Pat O'Brien's formula for success.  Their formula favors cities with strong tourist and convention trades and vital downtown areas that attract pedestrian traffic.  

"Visitors from all over the world have continued to experience the original Pat O'Brien's for more than 64 years.  It is only natural to want to bring a piece of New Orleans to these new locations," Oechsner said.  "Universal CityWalk in Orlando is a perfect match for Pat O'Brien's, and the excitement continues to grow as the opening date nears."


E-mail: hurricane@patobriens.com
Pat O'Brien's Bar, Inc. • 718 St. Peter Street • New Orleans, LA 70116
(504) 525-4823 • (800) 597-4823 • fax: (504) 582-6909
Open 10 a.m. - 4 a.m. Sunday - Thursday, and 10 a.m. - 5 a.m. Friday -Saturday

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